Dragon's Den: Exercise 3
Pitch Scenario 3: AI-Powered Inventory Optimization
Your Team's Role: Pitch this initiative to the Investment Committee. Build your case using the AI Investment Model framework.
The Opportunity
Deploy AI to optimize inventory levels across all locations, reducing stockouts while minimising excess inventory carrying costs.
The Business Case
Problem
- $80M in inventory at any given time
- Stockouts cause $15M in lost sales annually
- Excess inventory costs $8M/year in carrying costs
- Manual forecasting misses regional demand patterns
- New product introduction failure rate: 40%
Solution
- ML-powered demand forecasting at SKU-location level
- Automated replenishment recommendations
- Transfer optimization between locations
- New product performance prediction
Investment Requirements
Total Cost: $1,100,000
- AI platform & models: $400,000
- Data integration (ERP, POS, suppliers): $350,000
- Implementation & training: $250,000
- First-year operations: $100,000
Timeline: 12 months to pilot (10 stores), 18 months to full deployment
Expected Returns
Cost Reduction
- Reduce inventory carrying costs by 18% (conservative, phased rollout)
- Current carrying cost: $8M/year
- Savings: $8M × 18% = $1.44M/year
Revenue Protection (Stockout Reduction)
- Current stockout losses: $15M/year
- Reduce stockouts by 30% (conservative target)
- Recovered sales: $15M × 30% = $4.5M
- Margin on recovered sales (20%): $900K/year
Working Capital Impact
- Reduce inventory levels by 12% while improving availability
- Free up cash: $80M × 12% = $9.6M one-time (not counted in ROI, but strategic benefit)
Net Financial Impact
- Year 1: $1.2M net benefit (partial year, 10-store pilot)
- Year 2: $2.34M (full deployment)
- Year 3: $2.34M
- 3-Year total benefit: $5.88M
- 3-Year total cost: $1.25M + ongoing $330K/year × 3 = $2.24M
- 3-Year ROI: 163% ($5.88M benefit - $2.24M cost = $3.64M net / $2.24M investment)
- Payback period: 24 months
AI Transformation Matrix Position
Quadrant: REVOLUTIONIZE (Process + Transformational)
- Fundamentally changes inventory management process
- Requires new operational workflows
Three Horizons Position
Horizon 1-2: Optimize and Build
- Strong near-term returns (Horizon 1)
- Builds capability for future supply chain AI (Horizon 2)
Data Requirements
- 3+ years sales history (by location, SKU, season)
- Inventory turnover data
- Supplier lead times
- Promotional calendar
- External data (weather, events, trends)
- Data Readiness: MEDIUM-HIGH (most data exists, needs cleaning)
Risks & Mitigation
Risk 1: Forecast accuracy insufficient
- Mitigation: Pilot with 10 stores, validate before scaling
Risk 2: Operations can't execute transfers fast enough
- Mitigation: Upgrade logistics processes in parallel
Risk 3: Supplier reliability constraints
- Mitigation: Model supplier performance, buffer critical items
Risk 4: Over-optimization reduces flexibility
- Mitigation: Maintain safety stock for strategic items
Success Metrics
- Forecast accuracy improvement to 85%+
- Stockout reduction by 40% within 18 months
- Inventory turns increase from 4x to 5x annually
- Working capital reduction of $12M
AI-Specific Evaluation Criteria
1. Data Readiness Score: 7/10 ✅
- ✅ 3+ years of sales history by location/SKU
- ✅ Inventory and turnover data available
- ⚠️ Supplier lead time data inconsistent (needs standardization)
- ⚠️ External data (weather, events) needs integration
- Action: Data cleaning project (3 months, already in budget)
2. Continuous Learning Plan: Batch Retraining (Weekly)
- Demand patterns shift seasonally and with trends
- Weekly model updates with latest sales data
- Ongoing cost: 30% of initial investment annually ($330K/year)
- Improves over time as patterns are learned
3. Accuracy & Risk Tolerance
- Risk level: MEDIUM (operational impact, not customer-facing)
- Target accuracy: 85% forecast accuracy (achievable with good models)
- Human oversight: Buyers review recommendations, don't auto-order
- Failure cost: Stockout (lost sale) or overstock (carrying cost)
- Mitigation: Start with recommendations, not automation. Pilot with low-risk categories.
4. Explainability Requirements: MEDIUM-HIGH
- Need: Buyers must understand "why" AI forecasts differ from their intuition
- Resistance risk: "The computer doesn't know my business"
- Solution: Explainable forecasts showing key drivers (trends, seasonality, events)
- Change management: Critical - buyers must trust the system
- Budget add: +$75K for explainability dashboards + training
5. Ethical Risk Assessment: LOW ✅
- Bias risk: Internal operations, no customer discrimination risk
- Fairness: Could favour certain store locations over others
- Mitigation: Monitor stock distribution fairness across demographics
- Budget add: +$25K for fairness monitoring (ensure all communities served)
AI-Specific Budget Additions
- Explainability dashboards & training: +$75K
- Fairness monitoring: +$25K
- Continuous learning infrastructure: +$50K
- Revised Total: $1.25M (EXCEEDS $1.2M cap by $50K)
- Revised 3-Year ROI: 140% (reduced by higher costs, still strong)
✅ Committee Note: Strong fundamentals, manageable risk, but exceeds budget cap by $50K. Could trim scope to fit.
Your Task
Prepare a 7-minute investment case presentation for the Investment Committee. Address all traditional AND AI-specific criteria. How will you handle the $50K budget overage?